The future of journalism

October 28, 2009

Thanks to Lindsay Borthwick for passing on a link to a recent article by Tim Currie on j-source.ca on the future of journalism – it’s focused on news, but applies to all of us working on the web. The key point seems to be that success in the future will have everything to do with personalization – unique and niche journalism that interacts with its audience. Pre-Internet, it made perfect sense for every city to have a newspaper publishing the same stories with some local flavour. Now, in many cases, the reasons for multiple reporters covering the same story are more ideological than logistical.

Currie mentions The Tyee as a great example of a successful publication (it’s online-only) in the new world, and I have to agree, especially in the wake of their multiple (and well deserved) wins at the Canadian Online Publishing Awards Monday night. If you’ve never been to their site (as a B.C. expat, I consider it an essential in my RSS reader), do yourself a favour and spend some time there.

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